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A Security Champions program turns employees from various teams into security advocates and liaisons. They act as a force multiplier, bridging the gap between security professionals and the broader organization. But as your program grows, how do you keep these champions motivated and their efforts visible? The answer lies in Engagement Design.

Points aren’t about gamification. They’re about giving visibility to the invisible, and tracking the impact of security champions in a way that celebrates their contributions - without adding overhead. A good points system should reflect your culture and drive the behaviors you actually want to see.

Through a combination of conversations and firsthand experience, we have developed a sixth sense about the mistakes that are most commonly made over the lifetime of a champion program which lead to failures.

Security Champions play a crucial role in fostering a culture of security within organizations. While "stuff"—like swag and gift cards—is a common way to reward them, there's an opportunity to think bigger and leverage other powerful motivators.

Enter Security Champion programs: your secret weapon for fostering a security-conscious culture. They arm employees with the knowledge and tools to combat these biases head-on.

You'll find some great insights into why these programs exist and what champions do on a day-to-day basis.